The New Wave

Why People Are Relocating to Dubai: A 2025 Guide for Expats

Dubai has always attracted attention. The skyline, the ambition, the tax-free salaries — it's long been a destination for business travellers and holidaymakers. But something has shifted. In the past few years, Dubai has become a place people are choosing to call home.

This isn't just about wealth. Yes, high-net-worth individuals are moving in record numbers, but so are young professionals, remote workers, entrepreneurs, and families looking for a different way of life. The question is no longer "why Dubai?" — it's "why not?"

How many people are moving to Dubai?

Dubai's population has grown rapidly. In 2020, the emirate was home to around 3.4 million people. By 2025, that figure has surpassed 3.7 million — and the growth shows no sign of slowing.

The demographic makeup is striking. Expatriates make up nearly 90% of the population. More than 240,000 British nationals now live in Dubai alone, alongside expats from India, Pakistan, the Philippines, and across Europe and Africa. It's one of the most internationally diverse cities on earth.

Why are people relocating to Dubai from the UK?

Several factors are pulling people towards Dubai — and pushing them away from their home countries.

Tax-free income remains a major draw. The UAE has no personal income tax, no capital gains tax, and a corporate tax rate of just 9% on profits above a generous threshold. For professionals and business owners from high-tax jurisdictions like the UK, the difference is significant.

Quality of life is another factor. Dubai offers year-round sunshine, modern infrastructure, excellent healthcare, and a lifestyle that blends convenience with luxury. International schools are plentiful. The city is safe — one of the lowest crime rates in the world. For families considering moving to Dubai from the UK, it's increasingly seen as a place to build a life, not just earn a living.

Remote work has changed the equation too. The pandemic proved that many jobs can be done from anywhere. Dubai responded quickly with remote working visas and freelancer permits, making it easier than ever to base yourself in the emirate while working for clients or employers overseas.

Stability and security also matter. In an uncertain world, the UAE offers political stability, low crime rates, and a government that actively courts international residents.

What visa do you need to move to Dubai?

Understanding visa requirements is essential before relocating to Dubai. The main options for UK citizens include employment visas sponsored by a UAE employer, Golden Visas for investors and skilled professionals, remote work visas for those employed overseas, freelancer visas, and retirement visas for those over 55.

Each route has its own requirements, timelines, and costs. Getting the right advice early can save significant time and stress.

How much does it cost to live in Dubai?

The cost of living in Dubai is often compared to London — and in many ways, they're similar. Housing is the biggest expense, with rents varying widely depending on the area and property type.

Popular areas for expats include Dubai Marina, Jumeirah Village Circle, Downtown Dubai, and Palm Jumeirah. Each offers a different lifestyle and price point.

When you factor in the absence of income tax, many expats find their purchasing power is higher in Dubai than it was in the UK — even with the higher upfront costs.

What about schools in Dubai?

For families relocating to Dubai from the UK with children, schooling is a top priority. Dubai has a wide range of international schools following British, American, and IB curriculums.

British curriculum schools are particularly popular with UK expats, offering the same structure and qualifications as schools back home. Demand is high, and waiting lists are common at the most sought-after schools.

Can I take my pet to Dubai?

The UAE is pet-friendly and many expats bring their dogs and cats. There are requirements around vaccinations, microchipping, and import permits — working with the right partners makes the process much smoother.

What are the challenges of moving to Dubai?

Relocating to Dubai isn't without its complexities. The visa system requires navigation. Banking can be bureaucratic. Finding the right school involves waiting lists. And the property market moves fast.

Cultural adjustment is real too. Dubai is cosmopolitan, but it operates within the framework of the UAE's laws and customs. Summer heat is intense — temperatures regularly exceed 40°C from June to September. And healthcare, while excellent, requires private insurance.

Is relocating to Dubai worth it?

For many, absolutely. Tax-free salaries, a high standard of living, excellent infrastructure, and a thriving international community make Dubai one of the most attractive destinations for expats worldwide.

The city continues to evolve. The Golden Visa programme offers long-term security. Free zones make company formation straightforward. And with more than 240,000 British expats already living there, you'll find a familiar yet diverse community.

Dubai isn't for everyone. But for those seeking a new chapter — whether driven by tax, lifestyle, opportunity, or simply a desire for something different — it's become one of the most compelling choices on earth.

Thinking about relocating to the UAE?

At The Settled East, we help individuals and families navigate every step of the move. Get in touch to find out how we can help.